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What Mobile Message is and what you can do with it

Mobile Message is an online SMS platform for Australian businesses. Learn what it does, how two-way SMS works, what sender options are available, and the most common ways businesses use it.

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Mobile Message is an online SMS platform for Australian businesses. It lets you send text messages to customers and also handle replies, so you can run everything in one place.

What you can do with Mobile Message

  1. Send SMS messages at scale
    You can send a single message to one person or send a bulk message to a whole list. This is commonly used for promotions, appointment reminders, service updates, invoices and payment reminders, and internal staff notifications.

  2. Receive and respond to replies (two-way SMS)
    If you use a Mobile Message number, customers can reply to your messages and you can respond back from the platform. This is useful for confirming bookings, handling questions, and running simple two-way conversations.

  3. Use different sender options
    Depending on what you need, you can send from:

  • a Mobile Message dedicated number (recommended for two-way messaging)

  • a business name sender ID (alphanumeric sender ID)

  • your own mobile number (in some cases)

The best option depends on whether you need replies, whether you want a recognisable business name, and what compliance requirements apply.

  1. Upload contacts and manage lists
    You can import contacts from Excel or CSV, store contacts, and organise them into lists for bulk sends. This makes it easy to run repeat campaigns without rebuilding your audience each time.

  2. Automate messages with the API and webhooks
    If you have a technical team, you can integrate Mobile Message into your systems using an API. You can also receive inbound messages and delivery receipts via webhooks, so your applications can react in real time.

  3. Track delivery and message history
    You can view sent messages, delivery statuses, and inbound replies. This helps you confirm what was sent, who received it, and what responses came back.

Typical use cases

  • Retail and eCommerce: promotions, abandoned cart reminders, delivery updates

  • Professional services: appointment reminders, confirmations, follow-ups

  • Property and trades: job scheduling, arrival ETA updates, quote follow-ups

  • Schools and community groups: alerts, reminders, event updates

  • Internal comms: staff notifications and roster reminders

If you’re new to SMS platforms, the simplest way to start is to send a test message to yourself, then reply to it to see how two-way messaging works in practice.

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